Every step of the startup journey explained succinctly. Join 1800+ entrepreneurs and startup aspirants. Delivered in your inbox each Wednesday.
A marketing website is important. However, custom design and development is not. Therefore, it is critical that you don't end up wasting time and money in building the perfect website (doesn't exist). Instead, spend it on building the business.
Once the idea has crystallised in your mind, you can start putting a webpage together. Don't wait for your idea to be validated. During the validation period, you need to send your audience to some place - to inform and also capture their details. This would be the landing page.
You can expect a good looking webpage to be created within a few hours (maximum). However, don't look at Slack or Stripe's website and expect similar design. That's not what landing page builders are for, neither should your goal be so. You need a pretty page which conveys your offering precisely. That's it.
The process is split into two parts, but both happen in parallel. For ease of understanding, it has been explained separately.
i. Writing the content
ii. Building the website on a builder
Based on the criteria set above, the channels to find potential partners are as follows:
A quick tutorial of how to create such a page on Unicorn.
If you liked this report, would be great if you could share the below thread on Twitter 😃.